Spend beside revenue, by campaign.

EventsIQ reads your ad spend by the hour and puts it next to what each campaign's leads sold for, so you see return on ad spend without a spreadsheet.

Where do the numbers come from?

Spend is read from each ad account you connect, stored by the hour. Revenue is what buyers paid for the leads each campaign produced. Both are counted on the same day boundary, in your time zone.

Click any row to see the leads behind it, and filter by the buyer that bought them.

By ad platform campaign
The campaigns as they are named in each network.
The leads behind a row
Every number opens to its leads.
Sold to filter
Return by the buyer that bought the lead.
Coverage
How many leads have no campaign, shown, not hidden.

What you'll see

See what you spent and what you earned, for every campaign.

Spend arrives on its own

Connect your ad accounts and spend is read through the day. Press Run now to pull it straight away.

Every number opens to its leads

Click any campaign to see the leads behind it, who bought them and for how much.

Filter by the buyer

See return by the buyer that bought the lead, as well as by campaign.

How it works

Get started
  1. Connect your ad accounts

    Spend is read on a schedule, or straight away with Run now.

  2. Track the clicks

    Leads carry their campaign, so revenue lands on the right row.

  3. Open the report

    Spend, leads, sold, revenue, profit and ROAS by campaign.

Watch it in 90 seconds

What you can see

By ad platform campaign

The campaigns as they are named in each network.

The leads behind a row

Every number opens to its leads.

Sold to filter

Return by the buyer that bought the lead.

Coverage

How many leads have no campaign, shown, not hidden.

Know which ads make you money

See spend beside revenue, and teach your ad platforms what a sale looks like.

Click tracking

Know exactly which ad brought in each lead.

Learn more →

Report sales to ad platforms

Tell Meta, TikTok and Google which leads became sales.

Learn more →

Sales updates from your CRM

Your CRM tells EventsIQ when a lead becomes a customer.

Learn more →

Alerts and lead history

Every lead's journey recorded, and an alert if anything stops.

Learn more →

FAQs

Read next: Reports in the docs · ROAS in the glossary

See it working on your own leads.