EventsIQ vs Zapier
Zapier moves data between apps. EventsIQ is built for one job: capturing leads, selling each one once, and reporting the sale to the ad network.
Choose Zapier if
Reason 1, from Zapier's public siteReason 2Reason 3Choose EventsIQ if
You run the ads yourself and want sales reported back to the networkYou want forms, lead ads, routing and tracking in one placeYou want to see ROAS by ad campaign without a spreadsheetSide by side
| EventsIQ | Zapier | |
|---|---|---|
| Form builder | Yes, multi-step | To check |
| Meta, TikTok, Snapchat and Google lead forms | Yes, all four | To check |
| Waterfall routing | Yes | To check |
| Ping post | Yes, per buyer | To check |
| Daily caps | Yes, split by platform | To check |
| Click tracking on your own domain | Yes | To check |
| Sales sent back to ad networks | 7 networks | To check |
| Ad spend import and ROAS | Yes, by the hour | To check |
Facts about Zapier are taken from its public website on date checked. Tell us if anything has changed.
Switching over
Talk to us- Add your buyers
Copy each buyer's address and fields across. Paste a real reply to set what counts as a sale.
- Point your forms
Connect your lead forms, or send your existing forms to an EventsIQ webhook.
- Run both, then switch
Send test leads through EventsIQ, compare the logs, then move live traffic.