Track and report
Tracking domains, campaigns, postbacks and ROAS.
Tracking Domains →Your own subdomain for ad links: adding it, the CNAME record, and what each status means.Traffic Sources →One ad network, its currency, and which of its macros fill which field.Campaigns →The link that goes in the ad: forms, landing pages, rules, split tests and the tracking URL.Postbacks →Let your CRM report a sale days later, by click id, without sending anything twice.Reports →ROAS by ad campaign: spend, revenue and profit for every campaign as the network names it.